About
About The Martech Desk
The Martech Desk is a news desk for marketing technology that reports launches, price changes, acquisitions and outages, and what they mean for the people who use the tools.
- Publisher
- Good Standing Media
- Launched
- Published
- 1 article as of
- Latest
- Byline
- The Martech Desk staff
- Corrections
- hello@themartechdesk.com
The Martech Desk is a news desk for marketing technology. We cover product launches, pricing changes, acquisitions, outages and the AI features now arriving in every tool on a marketer’s screen.
We write the story the way a newsroom would: what happened, who it affects, what the company said and what we could verify.
What we cover
- News: What happened in marketing technology today, reported plainly and dated.
- Launches: New products and major features, with what they do and who they’re for.
- Pricing: Price rises, new plans and changed limits, with the old and the new terms side by side.
- Deals: Acquisitions, mergers and funding rounds among marketing technology companies.
- Analysis: What the week’s news means for the teams who use these tools every day.
Who it’s for
Marketers and marketing operations teams who need to know what changed in their tools this week, and the vendors and investors who follow the market.
How we work
Each story keeps four things apart: what happened, who it affects, what the company said and what we could verify ourselves.
Every article is checked against a source we can name before it goes out, carries its date and the date of its last change, and is corrected in place when we get something wrong. Articles are written by the The Martech Desk desk and carry the desk’s name, not an invented byline. About two articles a day is the most we publish on one site. Read our editorial standards.
Write to hello@themartechdesk.com with a correction, a tip or a question. A person reads every message.
Publisher
The Martech Desk is published by Good Standing Media (goodstandingmedia.com). An article about a company the publisher has a stake in says so on the page. Corrections and questions: hello@themartechdesk.com.
Questions about The Martech Desk
- What is The Martech Desk?
- The Martech Desk is a news desk for marketing technology that reports launches, price changes, acquisitions and outages, and what they mean for the people who use the tools.
- Who is The Martech Desk for?
- Marketers and marketing operations teams who need to know what changed in their tools this week, and the vendors and investors who follow the market.
- What is martech?
- Short for marketing technology: the software marketers use to plan, run and measure their work. CRMs, email platforms, analytics, ad tools, content systems and the AI tools added to them all count.
- How does The Martech Desk report a story?
- We keep what a company says apart from what we could check. When a claim can’t be verified, the story says it’s the company’s claim.
- Who publishes The Martech Desk?
- The Martech Desk is published by Good Standing Media, a digital publisher of news, reviews and guides about software, marketing technology and AI search. Its ownership statement is on the About page.
- Who writes The Martech Desk?
- Articles are written by The Martech Desk staff and carry that byline. The desk stands behind every piece, and questions about any article go to hello@themartechdesk.com.
- How does The Martech Desk check its facts?
- Every fact is checked against a source we can name before it goes out. When we can’t verify a claim, we say who made it.
- What happens when The Martech Desk gets something wrong?
- We fix the article and add a note saying what changed. Every article shows the date it was published and the date it last changed. Send corrections to hello@themartechdesk.com.
- Does The Martech Desk have ties to the companies it covers?
- Good Standing Media holds stakes in some software companies in the fields its sites cover. When an article discusses one of them, a note at the top of the article says so.